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Agentic AI and the Future of Business Enablement
Reflections from Google Cloud Summit Benelux 2025 on the rise of agentic AI, and why the next step is not building agents—but solving real business problems with AI.
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Making sense of modern marketing tracking - a deep dive for e-commerce and lead generation
A guide that breaks down the essential tracking elements for e-commerce and lead generation businesses, explaining why each component is crucial for building a foundation that enables data analysis and insights.
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The Future of E-commerce - Leveraging AI with Your GA4 Data
This blog post shares key insights from Google's Community Circle.
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Insights from Google's Community Circle
This blog post shares key insights from Google's Community Circle.
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Looking into the Future of Digital Marketing
In a world where AI shapes the very fabric of digital marketing, professionals stand at the brink of a paradigm shift